WELCOME BACK, EVERYONE IN THE NCAA MEN’S BASKETBALL TOURNAMENT. A LOT OF TEAMS HAD SOME THINGS IN COMMON THE SAME COLORS, THE SAME MASCOT, SOME EVEN USING THE SAME TECHNOLOGY TECHNOLOGY BASED RIGHT HERE IN ALABAMA. NOAH BASKETBALL HAS BEEN INSTRUMENTAL IN HELPING PLAYERS IMPROVE THEIR SHOTS. 28 OUT OF 30 NBA TEAMS ARE USING THIS, AS WELL AS HUNDREDS OF NCAA TEAMS. WVTM 13 SARAH KILLIAN HAS A CLOSER LOOK AT NOAH BASKETBALL AND HOW IT’S HELPING PLAYERS SHOOT THEIR SHOT. NOAH BASKETBALL IT STARTED WITH A RAKE ATTACHED TO A LADDER IN A DRIVEWAY IN CALIFORNIA, WHEN DAD WAS JUST TRYING TO IMPROVE HIS DAUGHTER’S BASKETBALL SHOT, BUT THE IDEA QUICKLY GOT THE ATTENTION OF JOHN CARTER. BACK IN ALABAMA. HE SAW THAT AND SAID, I NEED THAT FOR MY SON’S, AND THEN STRUCK UP A RELATIONSHIP WITH THOSE GUYS AND MOVED THE COMPANY TO HUNTSVILLE. AND THAT’S WHERE IT’S BEEN SINCE IN HUNTSVILLE, JOHN GOT TO WORK AS THE CEO OF NOAH BASKETBALL. HIS SON JONATHAN HAD A FRONT ROW SEAT WATCHING HIS DAD LEAD THE COMPANY. I CAN REMEMBER WHEN I WAS IN 14, IN THE SUMMER, TRAVELING AROUND THE SOUTHEAST WITH MY DAD. WE HAD A TRAILER. THE NOAH AT THAT TIME WAS A COUPLE HUNDRED POUNDS. WE PUT IT IN A, YOU KNOW, A TRAILER AND DROVE IT TO AUBURN, DROVE IT TO GEORGIA. SO SEEING IT GO FROM JUST TRAVELING AROUND THE COUNTRY WITH MY DAD, TRYING TO SELL A FEW TO BEING, YOU KNOW, THE STANDARD FOR BASKETBALL IS AWESOME. SAYING THIS ALABAMA COMPANY IS THE STANDARD IN BASKETBALL IS AN UNDERSTATEMENT. RIGHT NOW. NOAH, BASKETBALL IS USED BY 28 OF THE 30 NBA TEAMS, MORE THAN 200 NCAA TEAMS, INCLUDING 13 OF LAST YEAR’S SWEET 16. ALABAMA HEAD COACH NATE OATS SAID THERE ISN’T A BETTER SYSTEM ON THE MARKET. SO HERE’S HOW THE NOAH TECHNOLOGY WORKS. THERE’S A SENSOR RIGHT ABOVE THE GOAL. WHEN A SHOT IS MADE, THAT SENSOR MEASURES THREE THINGS ARC DEPTH AND ALIGNMENT. THE GOAL GET ALL THREE IN THE GREEN. AND THAT’S THE KEY TO THE PERFECT SHOT. TODAY. JONATHAN CARTER IS HELPING SOME OF THE YOUNGEST BASKETBALL PLAYERS PERFECT THEIR SHOTS RAISED ON HIS DAD’S LOVE FOR BASKETBALL. HE NOW OWNS SHOOT 360 IN BIRMINGHAM AND HUNTSVILLE AND USES NOAH TECHNOLOGY IN HIS GYMS. IT’S REALLY COOL FOR US BECAUSE WE GET TO TAKE LITERALLY WHAT STEPH CURRY TRAINS ON AND OTHER NBA PLAYERS AND SAY, HEY MAN, YOU’RE DOING THE SAME THINGS THAT THE PROS DO. MARCUS PURCELL IS A COACH AT THE GYM AND HAS SEEN FIRSTHAND HOW THIS LITTLE SENSOR CAN TRANSFORM A YOUNG PLAYER. I THINK IT’S REALLY AWESOME. I MEAN, I LOVE WHEN KIDS GET THE EXCITEMENT ON THEIR FACE AFTER THEY SHOOT SOME SHOTS AND THEY’RE LIKE, OH MY GOSH, WHY ARE MY SHOTS NOT GOING IN AFTER A COUPLE OF SHOTS AND THEY SEE IT, THEY’RE LIKE, OH MY GOSH, THIS IS AMAZING, AMAZING, AND MORE ACCESSIBLE THAN EVER FROM THE PROS TO COLLEGE TO LOCAL GYMS. ANYONE CAN GET THEIR HANDS ON NOAH BASKETBALL. IT’S AFFORDABLE AND IT’S GOTTEN MORE AFFORDABLE SINCE THE BEGINNING OF THE COMPANY. SO VERY AFFORDABLE FOR ALL YOUR PLAYERS TO BE TRACKED LIKE NBA PLAYERS ARE FROM A HOMEMADE CONTRAPTION TO STATE OF THE ART SHOT TRACKING TECHNOLOGY, NOAH BASKETBALL IS TRANSFORMING THE GAME ALL FROM THEIR BASE RIGHT HERE IN ALABAMA IN BIRMINGHAM SARAH KILLIAN WVTM 13. FOR THE SECOND YEAR IN A ROW, ALL OF THE FINAL FOUR IN THE MEN’S NCAA TOURNAMENT CURRENTLY USE N
This basketball technology powers 28 NBA teams, more than 200 NCAA programs
Noah Basketball, a technology company based in Alabama, is helping players improve their shots and is widely used by NBA and NCAA teams.See the report in the video aboveNoah Basketball started with a rake attached to a ladder in a driveway in California, where one dad was trying to improve his daughter’s basketball shot. The idea quickly caught the attention of John Carter in Alabama.”He saw that and said, ‘I need that for my sons.’ And then struck up a relationship with those guys and moved the company to Huntsville, and that’s where it’s been since,” said Jonathan Carter, owner of Shoot 360 Birmingham and Huntsville.In Huntsville, John Carter became the CEO of Noah Basketball, and his son Jonathan had a front-row seat to watch his dad lead the company.”I can remember when I was 14 in the summer, traveling around the Southeast with my dad. We had a trailer. The Noah at that time was a couple hundred pounds. We put it in a trailer and drove it to Auburn and drove it to Georgia,” Jonathan Carter said. “So, seeing it go from just traveling around the country with my dad, trying to sell a few, to being the standard for basketball is awesome.”Noah Basketball is now used by 28 of the 30 NBA teams and more than 200 NCAA teams, including 13 of last year’s Sweet 16. Alabama head coach Nate Oats said, “There isn’t a better system on the market.”The Noah technology works with a sensor above the goal that measures arc, depth and alignment when a shot is made. The goal is to get all three in the green for the perfect shot.Today, Jonathan Carter is helping some of the youngest basketball players perfect their shots. Raised on his dad’s love for basketball, he now owns Shoot 360 in Birmingham and Huntsville and uses Noah technology in his gyms.”It’s really cool for us because we get to take literally what Steph Curry trains on and other NBA players and say, ‘Hey man, you’re doing the same things that the pros do,'” Jonathan Carter said.Marcus Purcell, a coach at the gym, has seen firsthand how this little sensor can transform a young player.”I think it’s really awesome. I mean, I love when kids get the excitement on their face after they shoot some shots, and they’re like, ‘Oh my gosh, why? My shots aren’t going in.’ And then we explain the technology to them, OK, just have lower arc a little bit, how that falls down after a couple shots, and I see it, they’re like, ‘Oh my gosh, this is amazing,'” Purcell said.Noah Basketball is more accessible than ever, from the pros to college to local gyms. Anyone can get their hands on Noah Basketball.”It’s affordable, and it’s gotten more affordable since the beginning of the company. So, very affordable for all your players to be tracked like NBA players are,” Jonathan Carter said.From a homemade contraption to state-of-the-art shot-tracking technology, Noah Basketball is transforming the game all from its base right here in Alabama.For the second year in a row, all of the teams in the Final Four in the men’s NCAA tournament currently use Noah Basketball.
Noah Basketball, a technology company based in Alabama, is helping players improve their shots and is widely used by NBA and NCAA teams.
See the report in the video above
Noah Basketball started with a rake attached to a ladder in a driveway in California, where one dad was trying to improve his daughter’s basketball shot. The idea quickly caught the attention of John Carter in Alabama.
“He saw that and said, ‘I need that for my sons.’ And then struck up a relationship with those guys and moved the company to Huntsville, and that’s where it’s been since,” said Jonathan Carter, owner of Shoot 360 Birmingham and Huntsville.
In Huntsville, John Carter became the CEO of Noah Basketball, and his son Jonathan had a front-row seat to watch his dad lead the company.
“I can remember when I was 14 in the summer, traveling around the Southeast with my dad. We had a trailer. The Noah at that time was a couple hundred pounds. We put it in a trailer and drove it to Auburn and drove it to Georgia,” Jonathan Carter said. “So, seeing it go from just traveling around the country with my dad, trying to sell a few, to being the standard for basketball is awesome.”
Noah Basketball is now used by 28 of the 30 NBA teams and more than 200 NCAA teams, including 13 of last year’s Sweet 16.
Alabama head coach Nate Oats said, “There isn’t a better system on the market.”
The Noah technology works with a sensor above the goal that measures arc, depth and alignment when a shot is made. The goal is to get all three in the green for the perfect shot.
Today, Jonathan Carter is helping some of the youngest basketball players perfect their shots. Raised on his dad’s love for basketball, he now owns Shoot 360 in Birmingham and Huntsville and uses Noah technology in his gyms.
“It’s really cool for us because we get to take literally what Steph Curry trains on and other NBA players and say, ‘Hey man, you’re doing the same things that the pros do,'” Jonathan Carter said.
Marcus Purcell, a coach at the gym, has seen firsthand how this little sensor can transform a young player.
“I think it’s really awesome. I mean, I love when kids get the excitement on their face after they shoot some shots, and they’re like, ‘Oh my gosh, why? My shots aren’t going in.’ And then we explain the technology to them, OK, just have lower arc a little bit, how that falls down after a couple shots, and I see it, they’re like, ‘Oh my gosh, this is amazing,'” Purcell said.
Noah Basketball is more accessible than ever, from the pros to college to local gyms. Anyone can get their hands on Noah Basketball.
“It’s affordable, and it’s gotten more affordable since the beginning of the company. So, very affordable for all your players to be tracked like NBA players are,” Jonathan Carter said.
From a homemade contraption to state-of-the-art shot-tracking technology, Noah Basketball is transforming the game all from its base right here in Alabama.
For the second year in a row, all of the teams in the Final Four in the men’s NCAA tournament currently use Noah Basketball.
