With Super Bowl LX fast approaching on Feb. 8, we’re starting to get a sense of which stars will appear during ad breaks in the action between the New England Patriots and Seattle Seahawks. Companies have already started to tease their commercials, and this year figures to have as many celebrity cameos as ever.
Last year, the list of celebs in Super Bowl LIX commercials ranged from David Beckham to Seal to Matthew McConaughey to Tim Robinson. It was a slate that will be hard to top, but if the early teasers for Super Bowl LX are any indication, the 2026 commercials will be star-studded affairs again.
We already know that at least one set of celebrities from the Super Bowl LIX ads will be returning for Super Bowl LX. That’s the trio of Peyton Manning, Post Malone and Shane Gillis, who are featured in a teaser for Bud Light. Outside of those three, stars like Sabrina Carpenter and Emma Stone will be making their Super Bowl commercial debuts.
And as we get closer to Super Bowl LX, we’ll get more previews of what’s to come on the big night. Might we be getting our first looks at a commercial or two that will land on our list of the Top 25 of all-time?
Here is every Super Bowl LX commercial teaser that we’ve seen so far:
Sabrina Carpenter for Pringles
Pringles has brought plenty of star power in the last two years with Chris Pratt and Nick Offerman taking on starring roles. Now, the company is breaking out the big guns with pop sensation Sabrina Carpenter.
Bradley Cooper and Matthew McConaughey for Uber Eats
If you’ve watched any football at all this season, then you know Cooper has been fighting against the conspiracy that the NFL is just a facade to sell food. Well, it seems like he and McConaughey (the star of last year’s Uber Eats commercial) will get to the bottom of it during Super Bowl LX.
Super Bowl commercials: Top 25 all time, ranked
Austin Nivison
Peyton Manning, Post Malone and Shane Gillis reunite for Bud Light
In Super Bowl LIX, this trio brought us a dad-inspired yard party. This year, the team is on its way to a wedding. Will Bud Light be able to top what it did with these three a year ago?
Emma Stone for Squarespace
Hitters don’t get much heavier than this. The actor-director duo of Stone and Yorgos Lanthimos have teamed up for Oscar-worthy productions like Poor Things, The Favourite, Kinds of Kindness and Bugonia. Now, they’re teaming up for this Super Bowl LX commercial.
Kendall Jenner for Fanatics Sportsbook
Kendall Jenner is leaning into the “Kardashian Kurse,” which has gone viral online. With the curse largely contained to the NBA, Jenner says she’s getting into the NFL just in time for Super Bowl LX.
Ben Stiller and Benson Boone for Instacart
Comedy icon (and “Severance” genius) Ben Stiller will join forces with pop star Benson Boone in this ad. It almost looks like Stiller will be channeling a little bit of White Goodman for this role, which is exciting as a big Dodgeball fan from way back.
Elijah Wood for Skittles
I always appreciate when a company leans into a bit of weirdness, and Elijah Wood delivering Skittles a some kind of mythical creature certainly qualifies. This one has a lot of promise.
Danny McBride and Keegan-Michael Key for State Farm
Comedians McBride (“Eastbound and Down”) and Key (“Key and Peele”) are teaming up to sell you half-baked insurance, and they’re certainly not afraid to admit it. We’ll see where State Farm goes after running its Bate-man campaign for much of the 2025 NFL season.
Guy Fieri for Bosch
By now, everyone has probably seen the disturbing images of Guy Fieri dressed as a … regular guy … on social media. It’s apparently for this year’s commercial from Bosch, and we get a little tease of what’s to come from the company above.
Kurt Russell and Lewis Pullman for Michelob Ultra
The acting duo of Kurt Russell and Lewis Pullman are taking the slops by storm. Russell plays the role of master to Pullman’s apprentice as he teaches him the ways of the mountainside.
Derrick Henry and Kathryn Hahn for Oikos
Derrick Henry is known for being one of the strongest — if not the strongest — running back in the NFL. However, Kathryn Hahn is the one flexing some muscle in this commercial for Oikos.
Clydesdales return for Budweiser
Everyone’s favorite horses are back in 2026, as if that was ever in doubt. The Clydesdales seem captivated by a mystery animal that’s invaded their stable. Budweiser almost always delivers with this classic format.
Pepsi fires shots at Coke
The soda wars have reignited with this Super Bowl LX ad from Pepsi. The Coca-Cola polar bear gets a rude awakening after tasting the rival product, and we get a cameo from actor and director Taika Waititi.
Totino’s brings back Chazmo
Last year, the comedy duo of Tim Robinson and Sam Richardson teamed up to bring us Chazmo. The Pizza Roll-loving alien will make his return for Super Bowl LX … or will he?
Hims & Hers
In this ad, Hims & Hers highlights the healthcare gap between the haves and the have-nots. There are some not-so-subtle shots at ultra-rich folks who go to ridiculous lengths to prevent aging.
Kinder Bueno
Kinder Bueno didn’t give us much with this teaser — just hinting at an intergalactic adventure — but I don’t mind it. Sometimes, it’s best to just be surprised during the actual Super Bowl itself.
GrubHub
Yorgos Lanthimos is directing another commercial for Super Bowl LX — this one for GrubHub. This teaser leaves a lot to the imagination, which certainly isn’t a bad thing.
